[Lahore: 19th February 2015]: After the launch of the brand’s embroidered silk collection Mbroidered 2015, Volume 1, leading retail brand MARIA.B.
has announced the launch of its new MARIA.B. Lawn 2015 collection.With renowned TV personalities Urwa and Mawra Hocane as the face of their campaign, the brand’s signature Lawn collection will be available at all MARIA.B. outlets and major retailers nationwide and internationally through www.mariab.pk from March 2015. Further details pertaining to the collection’s launch will be shared in a later announcement.
For MARIA.B.Lawn 2015, the brand took inspiration from different cultural sources, varying from vintage French embroidery and Greek emblems, to damask, Mughal inspirations, traditional Lakhnavi prints and Indian chikankari.
In 2014, the retail brand raised the benchmark for innovation in designer lawn through the introduction of the first Pakistani designer lawn collection with prints on Arabic (Arabi) lawn. The collection also featured Egyptian Giza lawn, Jacquard lawn and Embroidered lawn.
MARIA.B. is Pakistan’s most diverse designer fashion brand with prêt a porter, couture, formal wear, lawn, embroidered fabrics and cottons all within one affordable label.
MARIA. B. also has one of Pakistan’s most extensive retail networks with 20 standalone outlets in 11 different cities across the country, while also exporting to 6 international destinations including India, UK, USA, Bangladesh, UAE and Qatar.